The Ultimate Popper for Every Angler.
The Chug Norris is the undisputed king of poppers, delivering explosive surface action with minimal effort. In smaller sizes, it’s deadly for freshwater and inshore species, offering a walk-the-dog action that drives fish wild. Designed for versatility, the Chug Norris dominates from backcountry waters to offshore predators.
| Model | Length | Weight | Depth | Action | Hooks Fitted | Uses | |
|---|---|---|---|---|---|---|---|
| Chug Norris 95 | 3-3/4" | 3/4oz | Surface | Floating Popper | BKK 4X Trebles #4 | Casting | |
| Chug Norris 120 | 4-3/4" | 1-1/2oz | Surface | Floating Popper | BKK Diablo 5X Singles 3/0 | Casting |

Just like its namesake, the Chug Norris is built to take a beating. Originally designed to target Giant Trevally, this popper features heavy-duty construction made for the toughest predators. The 180 and 150 models include the Metal Matrix Plate System, a stainless-steel plate molded into the body for unmatched strength. Smaller models feature the Gorilla Through Wire System for ultimate durability. Every Chug Norris comes fitted with premium BKK hooks and terminals, ready to fish straight out of the box.
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