Built Tough for Giant Predators.
The Chug Norris is the ultimate saltwater popper, delivering maximum action with minimal effort. Designed for both offshore and inshore fishing, it features an ultra-deep cup face and curved body that create the perfect mix of splash, noise, and bubbles. The aerodynamic design casts long and straight, while the lure’s balance produces an irresistible swimming and bubble trail that drives big fish wild.
| Model | Length | Weight | Depth | Action | Hooks Fitted | Uses | |
|---|---|---|---|---|---|---|---|
| Chug Norris 120 | 4-3/4" | 1-1/2oz | Surface | Floating Popper | BKK Diablo 5X Singles 3/0 | Casting | |
| Chug Norris 150 | 6" | 3oz | Surface | Floating Popper | BKK Diablo 5X Singles 5/0 | Casting | |
| Chug Norris 180 | 7" | 5oz | Surface | Floating Popper | BKK Diablo 5X Single 9/0 & 11/0 | Casting |

Just like its name, the Chug Norris is built to take on the toughest fish in the ocean. Originally designed for Giant Trevally, it features heavy-duty construction with the Metal Matrix Plate System in the 150 and 180 models a stainless steel plate molded into the body for ultimate strength. Smaller models use Gorilla Through Wire construction, and every Chug comes fitted with premium BKK hooks and terminals, ready to battle the biggest predators.
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