Freshwater

Innovation Meets Chaos. Few lures can claim to be truly unique and undeniably effective the Maverick Autotu...

Mastering Winter Jerkbait Fishing. Major League Fishing Pro Gerald Spohrer breaks down how to modify your S...

Spring is lipless season and the Nomad Design Swimtrex 57 and 66 are leading the charge. In this video, T...

Watch Bassmaster Pro Greg DiPalma break down what makes the Nomad Swimtrex unlike any other lipless crankba...

Straight Talk with the SFT Tackle Crew. If there’s one group you can’t fool, it’s George & Mike Acord a...

Deep, Fast, and Crafted by Experience. Our “Crafted By Experience” philosophy continues to redefine what’s...

Be Different. Be a Maverick. The Maverick 90 Freshwater defies definition. Is it a topwater walk-the-dog l...

All topwater lures sit on the water… but all water sits under the Chug Norris. The legendary Chug Norris, k...

The Dartwing 125 is one of those baits every serious angler looks at and instantly knows it’s going to cat...

The Shikari 95 (3/8 oz, 3 ¾") and Shikari 115 (½ oz, 4 ½") are packed with the same performance-driven feat...

Built to Crash, Roll, and Trigger Bites. Nomad Design is proud to unveil the all-new Atlas Crankbait, the ...

A Winter Bass Challenge. We threw down a challenge to Big Bass Dreams founder Oliver Ngy: catch largemouth ...